“Just arrived” Tuesday reel
enquiries ↑ · 3 test drives
Paid-for leads go cold
Every third-party, Facebook and website lead has a price. After a couple of follow-ups, most get parked and never called again. That spend gets written off quietly.
AI transformation for car dealerships
Your CRM is a graveyard of leads you already paid for.
Two AI agents work them for you. Amos wins back the buyers sitting in your CRM. Tania brings in local buyers and tells you which ads to stop paying for. Your reps only talk to people ready to book.
Send us your aged leads. In 48 hours we show you who's still in the market. No contract.
YOUR CRM · AGED LEADS · EXAMPLE
$48,600 SPENT ON LEADS
| LEAD SOURCE | COST | QUIET | AMOS |
|---|---|---|---|
| Third-party lead | $48 | 94 days | RESEARCHING |
| Facebook lead ad | $62 | 121 days | RE-ENGAGED |
| Pre-approved finance | $290 | 67 days | HOT → SALES |
| Website form | $35 | 152 days | RE-ENGAGED |
| Trade-in form | $40 | 88 days | TEST DRIVE BOOKED |
| Lease-end list | $110 | 45 days | RESEARCHING |
Where the money leaks
They're still buying cars. Just not from you.
Most dealerships don't have a lead problem. They have a follow-up problem and a spend problem. Buying more leads to cover leads you never worked is the most expensive way to sell a car.
Ads get judged on clicks
Agencies report on reach and clicks. You pay for cars sold. When nobody connects a post to a booked test drive, the budget keeps going to whatever looks busy.
Reps chase the wrong people
Your best closers spend hours on people who will never answer. Meanwhile, the customer whose lease ends next month hears from the dealer down the road first.
Dead-lead calculator
What's sitting in your CRM right now?
Put in your own numbers. These are your assumptions, not our promises. The audit replaces them with real figures from your data.
LEAD SPEND SITTING UNWORKED
$97,200
2,160 leads you paid for that went quiet without buying
IF AMOS TURNS 2% OF THEM INTO SALES
$129,600
43 extra units a year in gross profit, with no new lead spend
BREAK-EVEN
Units needed to cover a [YOUR MONTHLY FEE] retainer
Illustrative scenario from your inputs. It is not a forecast and not a guarantee. Actual results depend on lead quality, consent status, inventory and how fast your team picks up handed-over leads.
Two agents, one job: more sold units per dollar
Amos brings them back. Tania brings them in.
Amos
OUTREACH AGENTAmos works the leads your team stopped calling. He re-engages them on the channel they actually answer, and hands over only the ones ready to buy.
Digs up every aged lead
Pulls dead leads, lease-ends, past enquiries and service customers with trade-in equity out of your CRM.
Researches each one
What they looked at, when their lease or finance ends, whether they could be a fleet buyer. No generic blasts.
Follows up where they answer
Email, SMS and WhatsApp where consent allows. LinkedIn for business and fleet buyers. Every message is timed and personal.
Hands the hot ones to your team
Ready-to-buy replies go to a rep, or straight into an appointment, with the full conversation logged in your CRM.
AMOS · RESEARCH NOTES · EXAMPLE
- Lease ends in 41 days
- Enquired about an SUV in March, then went quiet
- Runs a plumbing firm with 6 vans: possible fleet buyer
EMAIL
Your lease ends Dec 14. Here are 3 options that keep your payment close.
SMS
Quick one: want a trade-in value on the Equinox?
WA
That SUV you test-drove is back in stock.
IN
Fleet pricing for your 6 vans, if it helps.
Yes. Is the black SUV still there? Can I see it Saturday?
HOT LEAD → BOOKED SAT 10:30 → HANDED TO SALES
TANIA · WEEKLY READOUT · EXAMPLE
KEEP
Trade-in week carousel
enquiries ↑ · 2 appraisals
Generic brand video (boosted)
high reach · 0 enquiries
Price-drop story
testing · day 3
Budget moves to what books appointments, not what gets likes.
Tania
SOCIAL & SPEND AGENTTania puts your live inventory in front of local buyers every week. She tracks which posts and campaigns lead to enquiries and bookings, and tells you plainly what to cut.
Posts your live inventory
New arrivals, price drops and trade-in offers, written for local buyers and published on a schedule.
Tests what works
Different angles, formats and offers, compared on enquiries rather than likes.
Flags wasted spend
Shows which boosted posts and lead sources bring in buyers, and which ones you should stop paying for.
Feeds Amos
Anyone who engages but doesn’t book goes into Amos’s follow-up, so nobody you paid to reach drops out.
The AI transformation, in three steps
Prove it on your old leads before you change anything else.
No rip-and-replace and no six-month project. We start with money you've already spent, measure what comes back, and only then expand.
- WEEK 1FREE
Dead-lead audit
You send an export of aged leads. We segment it by likely buying window, consent status and lead source cost.
You get: A report showing what your CRM is worth and what to stop buying. - DAYS 1–30PILOT
Amos on one batch
Amos works an agreed batch of aged leads. Your team takes the hand-offs. Nothing else in the store changes.
You get: Appointments set, shown and sold, measured against a control group. - MONTH 2+ROLLOUT
Amos + Tania, store-wide
Amos runs every new lead that goes quiet. Tania takes over local social and audits ad spend each month.
You get: One monthly report: cost per sale by source, and where the money went.
What we report every month
- Leads re-engaged
- Appointments set
- Appointments shown
- Units sold from reactivated leads
- Cost per sale, by source
What your GM will ask
Straight answers.
Is texting old leads legal?
Only with consent, and Amos is built around that. Before anything goes out, we sort your leads by consent status under CASL in Canada and TCPA in the US. Leads without valid consent get email only, or are left alone. Opt-outs are honoured straight away, quiet hours are respected, and every message is logged.
Does it replace my BDC?
No. Amos takes on the follow-up your BDC never gets to: leads that are months old, lease-end lists and fleet prospects. Your people get the conversations that are ready to book, with context already attached.
Which CRMs does it work with?
[CONFIRM YOUR SUPPORTED CRMs]. If yours has a lead export or an API, we can start with a CSV for the audit and pilot, then connect it directly once results justify it.
Will customers know it’s AI?
Messages come from your dealership and read like a helpful salesperson, not a blast. If a customer asks whether they are talking to a person, Amos says honestly that it is an assistant and hands over to your team.
What does it cost?
The audit is free. The pilot is a fixed fee of [PILOT PRICE] on a set batch of aged leads, so you can measure it before committing. Ongoing pricing is [MONTHLY PRICE] and depends on lead volume and rooftops.
How fast do we see anything?
The audit takes 48 hours. Re-engagement starts in the first week of the pilot, and we review appointments set and shown with you at day 30.
Trending: what dealers are asking in 2026
What is dead lead reactivation for car dealerships?
Dead lead reactivation means re-contacting leads in your CRM that stopped replying and are no longer being worked, then turning the ones still in the market into appointments. Because the dealership already paid for those leads, every reactivated sale comes with no new lead cost. Amos does this automatically and hands ready-to-buy customers to your sales team.
What is an AI BDC, and do dealerships still need people in the BDC?
An AI BDC uses AI agents to handle repetitive business development work such as follow-up, re-engagement and appointment setting. It works best alongside people, not instead of them: the AI covers volume and the leads nobody has time for, and your BDC and sales team take the conversations that are ready to book.
Will AI replace car salespeople?
No. AI agents are good at persistent, personal follow-up across hundreds of leads at once. Selling the car, negotiating, appraising a trade and delivering it are still done by your people. Amos and Tania exist to put more ready buyers in front of them.
How is an AI agent different from a CRM drip campaign?
A drip campaign sends the same pre-written sequence to everyone on a list. An AI agent like Amos researches each lead first (what they looked at, when their lease or finance ends, whether they might buy for a fleet), writes a message for that person, replies to their answers in real time and books or hands over the ones who are ready.
Can AI book test drives and appointments automatically?
Yes. When a customer replies that they are ready, Amos can offer times and book the appointment, or pass the conversation to a rep straight away. Either way the full conversation, trade-in details and finance status are logged in your CRM so the salesperson starts with context.
How do I stop wasting money on dealership ads and lead sources?
Judge every lead source and campaign on cost per appointment and cost per sale, not on reach, clicks or likes. Tania tracks which posts and campaigns lead to enquiries and booked test drives, and the free audit shows which of your current lead sources you are overpaying for.
Free dead-lead audit
You already paid for those leads. Make them pay you back.
Tell us about your store. We'll send a secure upload link for an export of leads aged 30 to 365 days. Within 48 hours you get:
- How many aged leads are likely still in the market
- Lease-end, trade-in and fleet opportunities in the next 90 days
- Which lead sources you're overpaying for
- Which leads you can legally contact, and on which channel
NDA on request. Your data is used only for your audit and deleted afterwards if you don't go ahead.